Official Launch Date: Monday, July 19, 2010

[WE HAVE A LIFT-OFF. Image Via Flickr]

 Since we have stopped receiving submissions for blogs, we plan to formally launch this blog on the 19 July 2010.

Although the first winning entry will be posted on the 19, we will start monitoring the Delhi blogosphere from today Saturday, 10 July.

How it will work

The idea is that we will announce the best blog-post every Monday. However, we will review new blog-posts starting Saturday till Friday next week, and then announce the winning entry on Monday.

So to give you an example, the winning entry on coming Monday on July 19 will cover from Saturday July 10 till Friday July 16.

How Will We Choose

Now the big question some have asked is how will we make our choice? What will be our criteria?

To come up with the answer to this question, we had to ask ourselves a few related questions.

We asked ourselves, why do people read blogs? What sort of blogs people like to follow?

And in our opinion, people read blogs for two main reasons.

First reason is to learn something new. This is why blogs that offer information and knowledge on any given subject are the highest rated blogs on the net. Tech blogs like Gizmodo and Techcrunch have a large following because they offer the latest tech. information out there.

Similarly, political blogs like DailyKos and DrudgeReport offer analysis and inside news which makes them really popular.

Second reason is for pleasure. Reading for pleasure has many aspects to it. But blogs that offer entertainment are among the highest rated blogs. This is why TMZ and The Onion are among the highest ranking blogs on the net.

Besides entertainment blogs, people also read personal blogs for pleasure. Blogs that don't offer much information or entertainment, as we understand it, but they do offer voyeuristic pleasure. Since man is a social animal, we find it interesting to see how other people live their lives and try to relate to them. This is why so many of us read personal blogs.

However, personal blogs don't usually have a large following as compared to other kinds of blogs. Reason being I think, is because to follow a personal blog, a reader has to be able to relate to the blogger. If they can't, they just move on. And I don't think you can have a lot of people relate to a single person. This is why following for personal blogs are relatively small. And the reason I mention this is because most blogs we have on our blogroll are personal blogs. Blogs that don't have a defined theme. It's just whatever catches their fancy that day.

Since this aspect of reading for pleasure is the most subjective as compared to other aspects, it would be difficult to judge personal blogs objectively. However, since this blog is about Delhi Bloggers, bloggers who share something about their life in Delhi will get weighted higher.

So now that we know what most people like to read, we will choose those blog-posts which offer the most of these two elements: Information/Knowledge and Pleasure. Blog-posts which offer the most of the two elements we've mentioned, will be chosen for the blog-post of the week.

Although we will try to be as objective as we can, it should be obvious, the final decision will depend a lot on the personal taste and preference of whoever is doing the judging. We will try to explain our choice as best as we can.

If you have any questions or suggestions regarding our selection process, you can write to us in the comments section, or write to us at delhispeakslto[at]gmail[dot]com.

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